Based on recommendations from the Madagascar private sector assessment, SHOPS Plus is conducting trainings for private providers to improve the quality of family planning and maternal child health services. To date, the project has trained over 500 providers, including doctors, nurses, and midwives. Due to high demand, SHOPS Plus will continue to offer training opportunities and focus more in depth on particular health areas, such as family planning, child health, and WASH. The project will use a Facebook page as a low-cost, easily accessible and navigable information resource for post-training follow up and dissemination of resources. For the implementation of this training activity, SHOPS Plus works closely with the Ministry of Health, councils of doctors, nurses, and midwives, and other stakeholders to ensure local buy in.