Increasing the Use of ORS and Zinc through the Private Sector

In Kenya, diarrhea is the second leading cause of sickness and death in children under 5, contributing to 9 percent of deaths (Countdown to 2015 Report, 2012). Childhood mortality can be reduced by increasing public awareness and use of ORS and zinc to manage diarrhea in children under 5. When these medicines are used together, the results are lifesaving. Diarrhea treatment is a critical focus also for achieving global targets for human development, including Ending Preventable Child and Maternal Deaths and Sustainable Development Goals.

In just over three years, with limited resources, the SHOPS Kenya team led a multipronged approach to increase availability of ORS and
zinc, by partnering with local manufacturers and suppliers to reach health providers and retailers and by raising awareness with demand generating activities to reach caregivers.

Author

SHOPS

Contributor

SHOPS

Published
August 2018
Resource Types
Information Sheet
Country
Kenya
Technical Area
Pharmaceutical Partnerships and Social Marketing
Health Area
Child Health
Keywords
diarrhea
oral rehydration salts
zinc
Current Downloads
7

shops-logo.png

usaid-logo-color.png

Sustaining Health Outcomes through the Private Sector (SHOPS) Plus is a five-year cooperative agreement (AID-OAA-A-15-00067) funded by the United States Agency for International Development (USAID). This website is made possible by the generous support of the American people through USAID. The information provided on this website is not official U.S. government information and does not represent the views or positions of USAID or the U.S. government.